Before the MagBox, adding color to a large softbox was next to impossible. The MagBox's patent-pending design ingeniously adapts gels to larger softbox modifiers for the first time ever, which made it the first gel-able softbox.

A zipper built right into the side of the MagBox makes it easier for you to swap out the colored gels during your shoot without removing the diffuser or fabric grid.

An industry first, the integrated zip-on diffuser on the MagBox Pro is something you kind of have to experience for yourself to truly appreciate. As simple as it sounds, this sweet zip-on zip-off action makes your MagBox totally easy and frustration-free. When not in use the diffuser stores easily in the built-in pocket.

The MagBox Pro Grid magnetizes to the MagBox instantly and effortlessly, saving photographers from the annoying and clumsy experience of other velcro-style softboxes.

The instant snap-on sound when the MagBox Pro Grid attaches feels automatic, secure, and is more satisfying than a perfect knuckle crack!

Mounting two flashes at once in the MagRing 2 is silly easy...which is pretty dope for say overpowering the sun or doubling flash recycle times. With two flashes in the MagRing 2, you've got almost the same power as a studio strobe without actually having to lug one around.